Recipley

YEAR

YEAR

2025

EXPERTISE

EXPERTISE

UI/UX Design

Marketplace

Development

PLATFORMS

PLATFORMS

Bubble.io

MARKET

MARKET

Australia

Overview

Recipley is a digital recipe marketplace that enables users to purchase signature recipes from professional chefs and culinary creators. The platform allows users to explore a curated library of recipes, search by dish, chef, or location, and share purchased recipes with friends.

Chefs and creators can sign up to the platform to publish their original recipes, set pricing, and earn revenue from each purchase. The creator dashboard includes functionality to track sales, monitor performance metrics, and manage published content.

The Product

Recipe Purchase Experience

Users can browse a curated marketplace of recipes contributed by professional chefs and culinary creators. Each recipe includes detailed instructions, ingredient lists, and preparation tips. Users can search by dish name, chef, or location, and purchase individual recipes directly through the app. Once purchased, recipes are saved to the user’s account and can be viewed anytime. Users can also share recipes with friends, enhancing discoverability and engagement.

Chef Recipe Creation and Publishing

Chefs and creators can register as contributors on the platform and gain access to a recipe publishing dashboard. This interface allows them to upload original recipes, add media (such as images or videos), set pricing, and categorize dishes for discovery. The publishing flow is designed to be simple and efficient, enabling chefs to share their culinary knowledge without requiring technical expertise.

Earnings and Performance Tracking for Chefs

The platform includes a built-in revenue tracking system for chefs and creators. Within their dashboard, contributors can monitor sales volume, view total earnings, and track individual recipe performance over time. This feature provides transparency into income generated through the platform and helps creators identify their most popular content. Revenue is paid out regularly, with transaction history available for reference.

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